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In 1929, the first women's couture apparel collection was previewed in Paris. In 1924, Hermès established a presence in the United States and opened two shops outside of Paris. Émile-Maurice created the handbag collection himself. In 1922, the first leather handbags were introduced after Émile-Maurice's wife complained of not being able to find one to her liking. He also groomed his three sons-in-law (Robert Dumas, Jean-René Guerrand, and Francis Puech) as business partners.
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Throughout the 1920s when he was the sole head of the firm, Émile-Maurice added accessories and clothing collections. Because of its exclusive rights arrangement the zipper became known in France as the fermeture Hermès (Hermès fastener). In 1918, Hermès introduced the first leather golf jacket with a zipper, made for Edward, Prince of Wales. Subsequently, Émile-Maurice was granted the exclusive rights to use the zipper for leather goods and clothing, becoming the first to introduce the device in France. By 1914, up to 80 saddle craftsmen were employed. Shortly after, Émile-Maurice began furnishing the tsar of Russia with saddles. In 1900, the firm offered the Haut à Courroies bag, specially designed for riders to carry their saddles with them.Īfter Charles-Émile Hermès's retirement, sons Adolphe and Émile-Maurice took leadership and renamed the company Hermès Frères. The company catered to the élite of Europe, North Africa, Russia, Asia, and the Americas. With the help of his sons Adolphe and Émile-Maurice, Charles-Émile introduced saddlery and started selling his products retail. Hermès's son, Charles-Émile, took over management from his father in 1880 and moved the shop to 24 rue du Faubourg Saint-Honoré, where it remains. He created high-quality wrought harnesses and bridles for the carriage trade, winning several awards including the first prize in its class in 1855 and again in 1867 at the Expositions Universelles in Paris. In 1837, Hermès first established a harness workshop in the Grands Boulevards quarter of Paris, dedicated to serving European noblemen. Thierry Hermès was born in Krefeld, Germany, to a French father and a German mother.
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